466453.com reappears on Alexa radar

466453.com, the URL shortcut to Google Mobile that spells the letters G-O-O-G-L-E on your phone keypad, is once again ranked by Alexa. In October 2006 the domain was listed with a rank of 4,181,472 and then abruptly fell off the Alexa traffic ranking radar screen and didn't re-appear until about a month ago.

On December 30, 2007, 466453.com was the 8,145,411th most popular website on the internet per Alexa. Today, January 23, 2008, its rank is 7,941,626, which translates to a minor one-month gain in popularity. Alexa warns, however, that 'Traffic Rankings of 100,000+ should be regarded as not reliable because the amount of data we receive is not statistically significant.' Time will tell if 466453.com is rising signficantly in popularity amongst mobile users.