Confusion and anger befall KGB target audience

I'm not making this up. Here's a selection of keyword activity over the past 24 hours for Jamptap visitors:

'What are those commercials about that say text 542 or kgb?'

'Why is KGB trying to rip off ChaCha?'

Maybe it is best that ChaCha's executive board just sit back and watch KGB confuse and anger their own demographic. Then wait some more, at least until KGB's customers open their March 2009 cell phone bill...

I don't know about all you KGB fans, but doesn't it seem that you'd be EARNING 50 cents each time you use ChaCha over KGB? Try that for a search term (on a free search engine).